Web-banners-layout2

Auto Web Banners

2020 web banners revamp for Portland’s auto dealerships.

COMPANY

Adpearance

PROJECT

Web banners for automotive brands

As part of their 2020 digital advertising initiatives, Adpearance needed to redesign their web banners for their local auto-dealership clients. I worked with more than 10 different brands from Ford to Toyota or Land Rover. Of course, I had to follow the brand guidelines of each auto brand which sometimes could completely change the layout of an ad. It was a fun project to work on as I was provided with awesome high resolution imagery that I was free to play with to make the ads attractive. My goal was to create something new, noticeable, recognizable, and convincing without comprising the brands. All the ads part of this project were statics and designed with Photoshop.

FORD-336X280
HYUNDAI-336X280
NISSAN-336X280
fiat-336X280
jaguar-336X280
landrover-336X280
toyota-336X280
VW-336X280
Mercedes-Benz-2020_336x280
chevrolet-336X280
alpha-336X280
honda-336X280
jaguar-728X106
fiat-728X106
alpha-728X106
FORD-728X106
chevrolet-728X106
honda-728X106
KIA-728X106
landrover-728X106
VW-728X106
toyota-728X106

© Lucie Courtès 2020